Client
Alger-Triton International
Project
Book design for Alger-Triton International, the global leader in creating distinctive lighting designs and fabrications for hospitality and gaming projects worldwide. The exhaustive 400+ page compendium was sent to architecture and interior design firms to showcase Alger-Triton’s designs for clients including Ritz Carlton, Marriott, Hyatt, Hilton, Four Seasons, St. Regis and Westin.
Role
Design
Client
ALIVE Magazine
Project
ALIVE is St. Louis’ premier lifestyle, fashion and culture magazine. Creative direction, design and consultation of branding, editorial and look and feel.
Award: Great Plains Journalism Award – 2014 Magazine of the Year
Role
Art Direction Design
Client
Corolla Live Colorfully
Project
The newly designed Toyota Corolla inspires drivers to elevate every moment and live colorfully. Art direction and design for print and outdoor.
Photography: Dave Hill
Role
Art Direction Design
Client
Heroes of Conservation
Project
Toyota sponsors Field & Stream magazine’s Heroes of Conservation program which honors individuals who work to create, improve and restore fish and wildlife habitat. These heroes are featured in a gatefold spread in the magazine. Design and art direction of the outer gatefold featuring a camouflage pattern constructed of game animals.
Illustration: I Love Dust
Role
Art Direction Design
Client
100 Cars For Good
Project
Each year, Toyota donates 100 cars to nonprofit organizations in need of a set of wheels. Organizations interested in being considered will receive a welcome kit with program information as well as a camera to record their story for submission. Stories are then posted online, where the top 100 are decided by votes.
Role
Design
Client
Toyota Brochure
Project
Design of the master template for all Toyota model brochures.
Role
Design
Client
Toyota
Project
Toyota changed their tag line to signal a new era of excitement, optimism and inclusiveness for the company. Art direction of the anthem spot to launch “Let’s Go Places.”
Director: Joaquin Baca-Asay
Role
Art Direction
Client
Toyota Camry
Project
The Camry Effect – 6.8 million Camry owners can’t be wrong. The Camry Effect website allows owners to contribute their stories and experiences about their car as well as delivering useful facts and shopping tools for new buyers.
Site Development: Resn
Role
Design
Client
Toyota Yaris
Project
“Yaris. It’s A Car!” is Toyota’s first digital launch for their most basic model. During a looping, interactive tour video of the car users were allowed to alter the behavior of the host, the nature of the content and play games. Design of graphics, interface, game visuals, props and overall look & feel.
Awards: Cannes Cyber Lions Shortlist, FWA Site of the Day, Webby Nominee, The Bees Nominee, IAC Awards Best of Show, MIXX Awards Silver
Interactive Development: Acne
Role
Design
Client
Toyota Prius c
Project
Life is like a game and with the Prius c as your game piece, you’ll have everything you’ll need to get to the next level. Design and development of campaign graphics and look & feel across platforms. Art direction and design of print, outdoor and digital.
Awards: One Show Interactive Merit Award, Webby Honoree, FWA Site of the Day, Google Creative Sandbox
Illustrations: Rizon Parein, Interactive Development: Stopp
Role
Art Direction Design
